Blog

16
Feb

Blogging For Lead Generation

  Evolving from the term “web logging”, blogging is now one of the most popular things people do on the internet. What started in the early 1990s as just a way of sharing personal thoughts is now used not only by individuals who want to share their own views about books, travels, music, movies etc, but also those interested in

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14
Feb

Why The World Will End Without Lead Nurturing!

Lead nurturing is a recent strategy that involves creating a good relationship between a potential customer and the company. This relationship will enable the company to convert this potential customer into an actual customer. This technique has brought tremendous results over the years since its inception and has served as the apex of marketing strategies for a while now. However,

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9
Feb

Developing Your Business Personality: Why You SHOULD Care About What People Think Of You

    Most of us grew up being taught that we must not care what other people think of us. Even as adults, during motivational talks and development training, we are taught not to let the opinions of other people affect us. In as much as there is a truth in those instructions, it must not be applied in the

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7
Feb

Webinars for Lead Generation

With the exception of writing and language, the internet has changed our lives in ways unimaginable. Music, videos, books, radio, TV etc. are now on the internet. There is hardly anything that cannot be bought online. That includes various forms of human interaction including group discussions, conferences and seminars. Yes!!! Seminars are no longer consigned to be done within the

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5
Feb

The Top 8 Benefits of Lead Nurturing

Lead nurturing as a marketing strategy has lots of benefits. It is already seen worldwide as a genius technique that enables the marketer to increase the number of sales he/she makes in a given period. Here’s our top 8 benefits of lead nurturing:   1. Lead Nurturing is Timely Unlike random email distribution, lead nurturing is timely. It responds immediately

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2
Feb

The Power of Search Engine Optimisation (SEO) for Businesses in 2018

    With the internet going live to the public in the 1990’s, the amount of information on the internet has kept increasing, thanks, especially, to the development of blogging. With the increasing amount of information on the internet comes the difficulty of finding what you are looking for on it. The difficulty is the same as stepping into New York City in

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31
Jan

The Top 4 Lead Nurturing Tactics for Successful Conversions

To ensure that your sales qualified leads never lose interest in your products and/or services, you have to nurture them properly. For best results, your lead nurturing strategy must be well crafted and carried out with the aim of keeping the leads interested in what you have to offer them. It is no longer sufficient to simply create content on

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29
Jan

Content Marketing: The Key to Lead Nurturing

    The distance any marketing campaign will go is dependent on the quality of the content you have. You cannot go far with poor content, and you will surely fail if your content marketing plan is disorganised. The world has gotten to a stage where people do not like to be disturbed by irrelevant information. Everyone is looking for

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