10 Quick Tips to Nail the Customer Service Experience in 2015

When it comes to customer service, every business has 3 distinct options. #1 To neglect your customer service and let it get so bad that day after day you run the risk of finding your business in an embarrassing customer service train-wreck, or even worse – losing customers as your service continues to let people… Read more »

10 Small Business Predictions for 2015

The new year is here! From turbulent economic conditions to changing technological environments, from advanced business models to evolving buyer trends, there’s a lot to consider in order for today’s business owner to really have a handle on 2015. We witnessed some major changes in the playing field in the last 12 months, so do… Read more »

7 Social Media Predictions for 2015

With the new 2015 just around the corner, you might have already started planning how you’ll spend your marketing pennies in the new year. The future is always filled with uncertainties and surprises, but we can safely make some predictions for the social media marketing scene. The impact of social media on businesses will only… Read more »

Social Media and Marketing Automation Do’s and Don’ts

As your business grows and you find yourself trying to squeeze all sorts of business activities in the same short working day, you may discover the need for automation. When used correctly, marketing automation can help small businesses generate and qualify more sales leads faster, shorten the sales cycle, increase brand exposure and social media… Read more »

The Ultimate Guide to LinkedIn for Small Business

Let’s face it, LinkedIn is a very underutilized social media platform. Unlike what you may have thought, LinkedIn isn’t just for professionals and job seekers. There is so much more potential with this professional social media network. Sure, millions of professionals use LinkedIn every day to grow their networks and their careers, but did you… Read more »

10 FAQ About Sales and Marketing Automation Answered

#1 What is Marketing Automation? Marketing Automation is a powerful marketing and sales tool that automates many otherwise manually performed tasks such as sending out email campaigns, following up, lead generation, and lead nurturing campaigns. Marketing automation helps you move prospects through the sales funnel with minimal time and resources spent, at a maximum efficiency… Read more »