Blog

26
Mar

What business owners would have liked to know when they were starting their businesses…

From our founder: ‘Here at InTouch we are dedicated to helping small businesses grow. We try to provide valuable content, great software to help you keep in touch with your contacts, and of course – useful advice. When starting a business you have so many things to consider – finance, marketing, accounting and documentation… the list goes on. However one

Read more

20
Mar

Building Customer Loyalty:
Is there really A Big Secret?

It takes months to find a customer… seconds to lose one Anonymous Attracting new clients is important, but have you heard the notion that it costs 5 times more to acquire a new customer than it does to keep an existing one? What’s more, loyal customers tend to spend more and tend to be willing to purchase new and introductory

Read more

18
Mar

Budget 2014: How I think George Osborne could help UK SMBs grow…

With the Budget Speech Day upon us (tomorrow the 19th March) I will be quite interested to see what the Chancellor has to say. We have been promised a ‘Budget for business’, and I hope that the government do make some investments in the right areas as we need to spend money to make money as the saying goes! So

Read more

17
Mar

Rock, Paper, Scissors…
…Email Marketing, Social Media

Email Marketing Beats Social Media A recently published report by McKinsey featured in the Entrepreneur states that email is significantly more effective than Social Media. As a matter of fact, the researchers have found that email is 40 times more effective than Twitter and Facebook combined! Depending on your personal experience, you may find this report either mind-blowing or simply

Read more

14
Mar

Small is Beautiful

Small businesses are a driving force in the UK economy. A study conducted by the Federation of Small Businesses found that small and medium sized organizations account for 99.9% of all private businesses in the country. They employ 14.4 million people and have a combined turnover of £1,600 billion. Fascinating! Yet, many of those businesses face daily obstacles and challenges,

Read more

12
Mar

10 Reasons why Google+ is Essential for Your Business in 2014 via StrategyInternetMarketing

Your market is already buzzing. Are you part of the conversation? After we relaunched our business into the Google plus community last week (check it out here), we decided to look into what makes Google plus so special. What were the key ingredients to success on this not-so-new yet mysterious network. And so, in our search for information that would

Read more

7
Mar

How to Drive Sales With Content Marketing

Content marketing is very different from other forms of marketing. With the nature of the internet, you can distribute your messages to thousands of people, with a single click of a button at no cost! It is pretty powerful and the reason why content marketing works, is because it is not all about selling. Unlike other methods that SHOUT Sell,

Read more

4
Mar

Why Does Your Business Exist?

Recently I took my first holiday for nearly a year, so getting the reading list right for the sun lounger was important! I would love to say that every book is business focused but in between the learnings there were some John Grisham and sports autobiographies! I loved reading Seth Godin’s The Dip (great advice for us all on knowing

Read more