5 Ways to Grow Your Email List With Facebook
Building an email list is one of the most important things any business can do to grow their customer base. After all, more leads mean more potential customers.
There are many ways to grow your email list (here are 10 of them). The great news is, that Facebook is one of those excellent ways for growing your email list quickly, effortlessly and most importantly for no cost at all!
Here are 5 great ways to leverage your Facebook account to grow your list.
Add a Sign Up to My Email List Call to Action
You can now add a Call to Action to your Facebook business page. The Call to Action options are Book now (for an event), Contact us, Use App, Play Game, Shop now, Sign Up and Play Video.
Select Sign Up and add a link to your signup page. Click next and voila! You have your sign up form right there on your page for all your Facebook followers to access with a single click.
You can even further promote the signup form should you wish to spend some more money, although just the form by itself should be enough.
This is a fantastic, efficient and not at all intrusive way to capture leads’ details. Why not give it a go?
Run a contest or sweepstake
Come up with sweepstakes that your audience can’t resist and ask them to subscribe to your email list as an entry requirement. The most common entry fields for a Facebook sweepstake are the first name, last name, and email address. Entice entrants with a lucrative prize that will get entrants excited. You can even increase visibility by asking people who enter the sweepstake to share your post to increase their chance of winning.
Here is a step-by-step guide to designing a Facebook sweepstake.
Host a webinar
Social media platforms and Facebook in particular, remain one of the top ways to attract an audience to a webinar; many people are doing it already. Those of you who’ve hosted/attended a webinar already know that requesting the email address is a registration standard for this online event.
So asking people to sign up won’t get you much pushback when requesting the email address. Do give it a go!
Share your blog content
One of the best ways to encourage people to sign up for your content is giving them a taste for what’s to come. Share your blog posts on Facebook, get people to read them and encourage people to sign up for your updates.
By sharing your content, not only are you getting more visibility for your content, but also getting more people to see, like and sign up for updates from you.
While you have the attention of your audience, make the most out of their engagement. The tips mentioned above on how to grow your email list with Facebook will not only help you find your optimal subscribers, but also add prospects who you can target with offers to increase conversions.
More ideas? Post them in the comments section below.