There are many techniques you can try in order to improve your customer retention and keep your customers coming back to you. But, there is one habit that will put you above the rest in our opinion. T...
How to Acquire More Customers in 2019
Did you fall short of your targets in 2018? Or did you hit your targets but strive to acquire more new customers in 2019? Get the year off to a great start with these tips:
1. Encourage Word of Mouth...
How to Stop Lead Leakage in Your Sales Funnel
So, you have a defined sales strategy (if you don’t, here’s why you need one) and you’re putting in enough leads at the top of the funnel but at some point, your funnel is leaking leads and you’re not...
Why you Should Talk Benefits not Features
Sales people love to talk, generally they talk about themselves and then the features of their product or service – “Yes, this device has 3 flux capacitors” (a joke going back to my old PC World days ...
Why your Networking will Fail if you Don’t Follow Up
I’ve had the opportunity to join several different business networks over the years and I’ve seen it work incredibly well, and I’ve seen it fail with the same excuses being touted around “Networking j...
How to Define Your Target Market
As a business we all want more customers. The mistake we make is casting our net too wide and saying we will work with everyone and anyone; it’s a nice idea but it’s not one that will allow you win co...
3 Customer Acquisition Strategies for Small Businesses with no Money
As you’re probably aware, it costs far more to acquire new customers than it does to retain existing ones. However, without customer acquisition, you’d have no customers to retain.
If you’re a smal...
Where to Begin with Customer Acquisition
Customer acquisition. We all realise it’s essential to the success of our business, however knowing where to start can be a challenge. In this post, we’re going to share a simple step-by-step guide on...