We all love that feeling of winning new business, its like scoring the winning goal in the world cup, that last second drop goal in rugby or the last point in the Wimbledon final – success if great, i...

We all love that feeling of winning new business, its like scoring the winning goal in the world cup, that last second drop goal in rugby or the last point in the Wimbledon final – success if great, i...
So, your business is losing customers, it’s not unusual. Your numbers will always fluctuate, if you’re winning more customers than you’re losing, it isn’t a huge cause for concern. However, ...
Any experienced marketer knows it costs more to acquire a new customer than to retain an existing one. The revenues generated from loyal, repeat customers will surpass those of large one-time customer...
As we all know, customer satisfaction is key to business success. A satisfied customer is more likely to buy from you again and again and also recommend your company to a friend, therefore i...
Communication is at the heart of everything we do in business. Without some form of communication, it’s very unlikely that you would have a business at all. Communication both internally and...
Customer satisfaction is what keeps your clients coming back. Any smart marketer knows that it is cheaper to win more business from your existing customer than acquiring new customers. Knowi...
Email may be one of the oldest marketing tools, but it remains one of the most powerful when effectively deployed. It is key in order to build a relationship with your prospects and nurture them throu...
Marketers have long known that the time and cost required to acquire a new customer is significantly higher than what is needed to convince an existing customer to buy. Customer retention means winnin...