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Category: Lead Nurturing

Create A Killer Call-to-Action That Converts

How to Create A Killer Call-to-Action That Converts

Posted by Matthew RuddleLead Nurturing, Leads & SalesPosted on 13 August 20181 Comment

 

The most common Call-to-Action (CTA) is probably the ‘Buy Now’ button. But you should do better than this as today’s online shopper and website visitor is savvier. It takes more to convince ...

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What are the Benefits of Segmenting Your Customer Data?

What are the Benefits of Segmenting Your Customer Data?

Posted by Matthew RuddleCRM for Small Business, Email Marketing, Lead NurturingPosted on 23 July 2018

 

Segmenting your customer data is hugely important in order to target the right people with the right marketing message. Assuming that all of your customers will be interested in the same pro...

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5 Ways of Building a Rapport with Prospects via Email

5 Ways of Building a Rapport with Prospects via Email

Posted by Matthew RuddleCustomer Acquisition, Customer Experience, Lead NurturingPosted on 4 July 2018

Email may be one of the oldest marketing tools, but it remains one of the most powerful when effectively deployed. It is key in order to build a relationship with your prospects and nurture them throu...

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6 easy steps to create a winning lead nurturing strategy

6 Easy Steps to Create a Winning Lead Nurturing Strategy

Posted by Matthew RuddleLead NurturingPosted on 25 June 2018

 

 

Lead nurturing means maintaining interaction with your leads to remain on their radar and develop the relationship. Lead nurturing involves putting out content that improves your b...

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Marketing automation campaigns InTouchCRM

5 Great Marketing Automation Campaigns to Boost your Sales to Another Level

Posted by Matthew RuddleCRM for Small Business, Email Marketing, Lead NurturingPosted on 15 June 2018

According to VB Insight, “80% of marketing automation users saw their number of leads increase, and 77% saw the number of conversion increase.” This is just one of hundreds of statistics that prove th...

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Do You Make These Huge Lead Nurturing Mistakes?

Do You Make These Huge Lead Nurturing Mistakes?

Posted by Matthew RuddleLead NurturingPosted on 4 June 2018

 

Lead nurturing is the process of building a relationship with a prospect through frequent interactions which eventually lead to a sale. This is an art that ensures just the right level of in...

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How to Build a Newsletter That Turns Subscribers into Buyers 

How to Build a Newsletter That Turns Subscribers into Buyers 

Posted by Matthew RuddleEmail Marketing, Lead NurturingPosted on 25 May 2018

Sending regular newsletters to your subscribers has many benefits. Firstly, it allows you to communicate any important news or updates in your company. And secondly, it enables you to nurture subscrib...

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8 Ways to Segment Your Email List for More Successful Marketing

8 Ways to Segment Your Email List for More Successful Marketing

Posted by Matthew RuddleEmail Marketing, Lead NurturingPosted on 21 May 2018

 

Email list segmentation will drastically improve the effectiveness of your email marketing. Think about it- if you send the same email to every single person in your database, regardless of ...

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We provide award winning Sales and Marketing software which helps ‘forward thinking’ small businesses convert their prospects into customers and turn their customers into referrers. Our typical customers are business owners who turnover between £50-500k per year who don’t enjoy the traditional sales process. We help them increase their prospect conversion rate by a MINIMUM of 30%. We believe that clever automated software combined with smart people delivers amazing results!.
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