The number of businesses making use of video marketing has rocketed over the past few years and it has become an invaluable way of promoting businesses both big and small. If you’re not usin...
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6 Vital Email Marketing Metrics & How to Use Them
By now, we all realise the importance of nurturing our prospects with valuable, educational and engaging content and email marketing plays a huge part in enabling us to do that.
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4 Reasons to Use SMS Marketing in Your Business
According to Deloitte “85% of respondents - 41 million people- now own or have access to a smartphone.” Most those people carry their mobile phones on them continuously throughout ...
How Marketing Automation Saves You Time & Money & Converts More Leads
In the days past, small businesses would only dream of reaching big global audiences as they lacked the resources and the budget to carry out big marketing campaigns. These days, however, smart use of...
5 Great Marketing Automation Campaigns to Boost your Sales to Another Level
According to VB Insight, “80% of marketing automation users saw their number of leads increase, and 77% saw the number of conversion increase.” This is just one of hundreds of statistics that prove th...
5 Great Content Ideas To Attract Attention on Your Website
Web marketers know that content is king. With thousands of competing sites, your website can often only be differentiated by the content you offer. Good content is informative and makes your...
8 Ways to Segment Your Email List for More Successful Marketing
Email list segmentation will drastically improve the effectiveness of your email marketing. Think about it- if you send the same email to every single person in your database, regardless of ...
5 Incredible Advantages of Email Marketing & How To Make Full Use of It
The exponential rise in popularity of social media in recent years may have made you – and other entrepreneurs – wonder whether email marketing is archaic. On the contrary, email marketing is still a ...