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FAB Footwear -

How They Use InTouch

Client: Julia Richardson Location: Wellingbough, UK

Julia and FAB footwear have a great shop but it is off the main shopping area, and with no other way of attracting customers other than the shop window, they needed a new idea. That's where InTouch came into play, using the data that Julia and the team had collected from their customers, they were able to build a database that they could start to use to communicate with their previous clients. Utilising Email Marketing, they were able to send out promotional offers and regular updates on their new products - helping to bring customers back into the shop and compete with other shops in more prominent locations. Creating a success and a growing business!